With AR-media™ Plugin, MAXON® Cinema 4D® users can experiment with the power of Augmented Reality inside their preferred 3d modeling software. Simply stated, the Augmented Reality technology allows users to visualize their 3D creations directly in the real physical space which surrounds them. Indeed, through AR-media™ Plugin, Cinema 4D® models can be visualized out of the digital workspace directly on users' desktop or in any physical location, by connecting a simple webcam and by printing a suitable code.